Rick H.

B2B电子商务网络推广首先要选择适合自己行业的B2B平台，除了选择自己行业的B2B平台，还可以找一些大的效果比较好的综合性B2B平台,还有一个比较好的方法就是在潜在买家当地的上搜索引擎上（如美国的GOOGLE,日本的YAHOO)搜自己产品相关的关键字，出现在前三页上的B2B说明搜索效果比较好，可以确定使用。之后注册，并建立自己的站内页，注意在填写公司信息的时候第一段最好写几个公司产品的关键词，这样有利于搜索引擎优化。发布信息注意不要一次性的把产品全发布完，可以一天发布三到五条，最好每天坚持重发信息，并不断有更新。由于推广平台上提供内容有限，建议要链接到自己的主网站的核心产品和服务业（可能并不是主页），对于引流到的网站一定要精心策划，提高问询转化率。

对于公司网站的优化这里提供一个好的样板：http://www.phnix.cn/，提炼几个重点供参考：

  • 产品和市场定位精准，突出技术、品质、服务和网络优势
  • 产品和服务描述清晰、简洁、专业，提供不同的解决方案，传递信任和价值感
  • 展示国际化标准和优秀供应商角色，借力高端客户提升企业形象和产品档次
  • 优秀的内容设计和广告策划：好家，好水，好空气（社会热点）；24小时恒温热水，免费厨房冷气；…
  • 内容的定期不间断更新
  • 产品PK，突出价格优势，细致的描绘具有价格竞争力的合理原因
  • 使用视频和图片提供广泛可视化客户见证，滚动播出，每天更新；
  • 在线客服工具：及时响应和互动

以下是挑选的国外买家用户经常访问的B2B电子商务网站，贸易型的服饰企业可以将它们作为网络推广渠道的起点，祝你找到更多有价值的客户。

alibaba
http://www.alibaba.com
English, Chinese, Japanese    CHINA

manta
http://www.manta.com
English    UNITED STATES    Yellow Pages
Manta is not a B2B marketplace actually. Rather, it provides company profiles for Business to Business industry.
 
indiamart
http://www.indiamart.com
English    INDIA    B2B
Created in India, 70% customers are in India, it is a good place to do the India market.
 
made-in-china
http://www.made-in-china.com
English, Chinese, Taiwanese    CHINA    B2B
China manufacturer directory and China products catalog, providing trade leads among China factory, manufacturers, suppliers, and global buyers.
 
dhgate
http://www.dhgate.com
English    CHINA    Wholesaler
A totally new hybrid in B2B industry, DHgate.com is also serving a third-party payment escrow. The buyers pay through PayPal and funds are deposited into DHgate account.
 
China.CN
http://en.china.cn
English, Chinese    CHINA    B2B
Founded by the China Internet Information Center, China.cn is a government authorized B2B website based in Beijing, the capital city of China.
 
ioffer
http://www.ioffer.com
English    UNITED STATES    B2B
Online marketplace to buy, sell and trade.
 
tradeindia
http://www.tradeindia.com
English    INDIA    B2B
India’s largest online B2B e-marketplace, offering online business directory and yellow pages of Indian & Foreign manufacturers, exporters, suppliers, importers & service providers.
 
globalsources
http://www.globalsources.com
4,278    English, Chinese    CHINA    B2B
It has a very big data base system of Asia; it is a excellent place to find your customers or your potential partners from Asia.
 
diytrade
http://www.diytrade.com
English, Chinese    CHINA    B2B

ec21
http://www.ec21.com
English, Chinese, Korean    KOREA, REPUBLIC OF    B2B
This site created by a Korean, main market is in China. We tried to register when we started the B2B sites research, but when it ask me put the code of my email address, I refused, unfortunately, I was turn down by this company. We tried to sign in, it always shown Unregister ID, recently we get several email from this site. We really lost interesting, there is a Soldouteasy.com with an open data system, somebody want do free trade, really have no worry.
 
toocle
http://www.toocle.com
English, Chinese, Korean, Japanese    CHINA    B2B
It is a trading circle where different sellers get connected around one buyer. All you need to do is create your trading circle or Toocle and after initiating the purchase lead compare it with prices offered by different traders. There are more than 100,000 global buyers registered in the site with suppliers from different parts of the world joining their Toocle.
 
yandex
http://www.yandex.com
English    RUSSIA    B2B
Search engine used most in Russia
 
ecplaza
http://www.ecplaza.net
English, Chinese, Korean, Japanese    KOREA, REPUBLIC OF    B2B
More Trade Chances for You. Premier B2B Marketplace of trade leads, company directory, product catalogs for importers, exporters, manufacturers, suppliers, buyers, sellers, wholesalers, agents, distributors
 
hktdc
http://www.hktdc.com
English    –    B2B
HKTDC offers a wide range of services that connects thousands of international businesses together. The services offered by HKTDC includes world class exhibition and conferences, online marketplace, business-matching services, product magazines, timely business news, trade information, seminars and workshops. All the services offered can be used to effectively meet the requirements of your business.
 
thomasnet
http://www.thomasnet.com
English    UNITED STATES    Yellow Pages
The most comprehensive resource for finding information on suppliers of industrial products and services in North America
 
kompass
http://www.kompass.com
English    FRANCE    B2B
There are more than three million domestic and international companies listed in Kompass. The comprehensive database of Kompass connects different sellers and buyers from around the world. All you need to do is put your requirements in the specific fields and search for the most appropriate supplier of your choice.
 
ecvv
http://www.ecvv.com
English, Chinese    CHINA    B2B
Global B2B Marketplace for manufacturers and trading companies. Also offers online services for importers and exporters
 
exportersindia
http://www.exportersindia.com
English    INDIA    B2B
ExportersIndia is the place where one can find numerous wholesale suppliers, manufacturers, service providers, exporters, importers from India. It started out in the year 1997 and offers the exposure that is required in the present global market to establish your business.
 
fibre2fashion
http://www.fibre2fashion.com
English    INDIA    B2B

meritline
http://www.meritline.com
English    UNITED STATES    B2C
One stop worldwide wholesale trading solution.
 
exportpages
http://www.exportpages.com
English    GERMANY    B2B
Exportpages was established in the year 2000 in Germany and since then it has evolved as the one of the world’s top online export show. There are numerous categories available through which you can select the company of your choice. For business professionals, entrepreneurs, and managers Exportpages is the best place to develop partnerships in international business.
 
globalmarket
http://www.globalmarket.com
English    –    B2B
GlobalMarket is one of the top e-commerce and B2B service providers connecting various top quality manufacturers in China to buyers from around the world. There are more than 900,000 buyers registered in GlobalMarket with variety of sourcing solutions and purchasing services ready to offer you the edge to improve your business.
 

globalsources
http://www.globalsources.com/
English, CHINA-B2B
Have been run for many years and specialized in manufacturer screening and suggesting service to oversea buyers.

globalspec
http://www.globalspec.com
English    UNITED STATES    B2B, Engineering
A leading search engine in specified industry (engineering), GlobalSpec is a great resources for industrial parts, specifications and related services.
 
chemnet
http://www.chemnet.com
English    CHINA    B2B
Search FREE directory and database of chemicals and chemical manufacturers; distribute your offers or demands to the worldwide chemical industry; find chemical suppliers and business leads.
 
tootoo
http://www.tootoo.com
English, Chinese    CHINA    B2B
The global leading B2B search engine designed to help all suppliers and manufactures over the world find the products, companies, services, and resources they need to make the right business decisions.
 
wholesalecentral
http://www.wholesalecentral.com
English    UNITED STATES    B2B
Wholesale Directory. Your source for wholesalers and wholesale products.
 
Made In China
http://www.madeinchina.com
19,222    English, Spanish    CHINA    Wholesaler
Buy high quality wholesale apparel, cell phones, jewelry, handbags, shoes, video games, digital devices and more wholesale products from reliable Chinese wholesalers with worldwide delivery & escrow protection program on MadeInChina.com
 
frbiz
http://www.frbiz.com
English    CHINA    B2B
China suppliers directory and China products catalog, providing trade leads among China factory, manufacturers, suppliers, and global buyers from free business guide of China
 
taiwantrade
http://www.taiwantrade.com.tw
English, Chinese, Taiwanese, Japanese    TAIWAN    B2B

toboc
http://www.toboc.com
English    CANADA    B2B
International Trade Platform for importers & exporters, maufacturers, suppliers and international bokers.
 
TTnet.net
http://www.ttnet.net
English, Chinese, Taiwanese    TAIWAN    B2B
Offer suppliers, products, exporters, manufacturers, supplier data from Taiwan, China, and Asia. Powerful trade sources, trade marketplace and trade information center.
 
tradeKey
http://www.tradekey.com
English, Chinese, Japanese, Spanish, Arabic, French    UKRAINE    B2B
Recently raised B2B websites, original from Saudi Arab, but right now it not allowed free member post their products anymore. The early free members allowed have 20 free trade offers only, you can update, but if you deleted one, that means you have 19 free trader offer left.
 
21food
http://www.21food.com
English    CHINA    B2B
China Food & Beverage Online – B2B Food Marketplace for Manufacturers,Exporters,Suppliers.
 
esources
http://www.esources.co.uk
English    UNITED KINGDOM    B2B
UK’s Largest Wholesale Directory of UK Wholesale Distributors, Suppliers and Products
 
bridgat
http://www.bridgat.com
English    CHINA    B2B
Since its establishment in late 2007, Bridgat.com soon proved its presence by the exclusive “latest buying leads” and “latest selling leads” channel in its website. Both buyers and sellers can make contact easily through its online messaging
 
ec51
http://www.ec51.com
English, Chinese    HONG KONG    B2B
B2B ecommerce directory from Hong Kong.
 
toptenwholesale
http://www.toptenwholesale.com
English    –    B2B
Part of JP Communications Inc, a platform to conect buyers, resellers, dropshippers, manufacturers and suppliers. It has more than 100 categories and connects around 3300+ suppliers. They also offer tools like trade chat where buyers and sellers can create chat sessions.
 
Buyer Zone
http://www.buyerzone.com
English    UNITED STATES    B2B
Marketplace for small and mid-sized businesses.
 
busytrade
http://www.busytrade.com
English, Chinese    CHINA    B2B

europages
http://www.europages.com
English    FRANCE    B2B
B2B businesses and companies directory yellow pages international directory
 
sugoo
http://www.sugoo.com
English    –    B2B
Created in China, it data system allied to several data pool, than means customer customers can get extra exposure when you have data on this site.
 
gobizkorea
http://www.gobizkorea.com
English, Korean    KOREA, REPUBLIC OF    B2B
Global Online B2B marketplace. You can find valuable Suppliers and buyers
 
go4worldbusiness
http://www.go4worldbusiness.com
English, Chinese    INDIA    B2B
Search Products, Companies and Trade Leads.
 
tradeholding
http://www.tradeholding.com
English    –    B2B
Aims to build a global network of B2B websites where companies can find & post their trade offers & maximize their revenue.
 
Kelly Search
http://www.kellysearch.com
English    UNITED STATES    B2B
One of the leading directories of U.S. manufacturers in the world, Kellysearch also launched country specified B2B search engine in U.K., Germany, Netherlands, and India.
 
eindiabusiness
http://www.eindiabusiness.com
English    INDIA    B2B
B2B Trade Directory of Exporters Manufacturers Importers Suppliers Portal,Indian ecommerce Directory,Yellow Pages of India,India Importers,Indian Importers,Indian Service Providers
 
tradeford
http://www.tradeford.com
English    –    B2B
TradeFord.com is a modern B2B Marketplace & Manufacturer Directory connecting international business community, aiming to reduce overall business costs and increase profits of its member businesses with help of effective and reliable web-based solutions matching with current demands of online community. TradeFord.com offers Suppliers directory for finding global suppliers, exporters and OEM manufacturers offering quality products and services; and Importers directory for finding global buyers, purchasers and buying agents who are looking their sourcing partners from around the world. Apart from TradeFord.com has integrated Trade Forum and Trade Shows section along with regional B2B Marketplaces for 220 countries for international trade community.
 
asiannet
http://www.asiannet.com
English    –    B2B
The B2B website to Asia.
 
exporters.sg
http://www.exporters.sg
English    SINGAPORE    B2B